It's not weird.
The normalization of science fiction in the modern world.
CLient: SYFY Channel
AD: Hannah Weeks
CW: Lexi Warren
In addition to our print campaign, we want to make our idea of normalizing science fiction and the SYFY Channel really come to life.
We will create and install UFO landing zones in place of normal parking spaces.
These landing zones will be placed outside of grocery and retail stores to gain consumer attention and encourage engagement.